CRM White Papers

How To Build Brand Recognition & Generate New Business

By CommenceCRM / August 16, 2022

Every business large or small is looking for creative ways to build brand recognition and generate new business opportunities. It is the number one challenge for many companies. Smaller businesses really struggle with this and often feel that regardless of their efforts no one knows who they are and as a result, they feel like they are unable to compete…

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CRM Buyers Checklist

By CommenceCRM / September 22, 2020

Want to ensure that you make the right CRM decision?  Take a look at the CRM Buyer Checklist created by Commence Corporation, a leading provider of CRM software and sales enablement services to small and mid-size businesses.

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CRM Review: Commence CRM vs. Salesforce CRM

By CommenceCRM / June 3, 2019

Salesforce is the most recognized name in the CRM industry, but does that mean it’s the best solution for your business?  The answer depends on your requirements and the size and complexity of your business.   This report outlines some of the key differences between Salesforce and Commence CRM, one of the leading providers of CRM software for small and mid-size…

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White paper: How to Compete Against the 800-pound Gorilla

By CommenceCRM / March 16, 2018

Every industry has an 800-pound gorilla, but that does not mean you cannot effectively compete against them and grow your business.

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Compare Commence CRM versus Salesforce.com 2016

By CommenceCRM / January 9, 2017

If you are considering either of these solutions for your business, the information below may help with your decision.

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Small Businesses Need to Embrace CRM Software

By CommenceCRM / February 16, 2015

A recent survey by Software Advice revealed that the vast majority of small-business CRM buyers are still looking for basic contact management, with 62 percent seeking a standalone application for sales force automation (SFA). That’s no surprise. SFA is typically the first step for businesses to organize their customer data and track customer interactions across the sales funnel. As such,…

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Customer Service Software for Small to Midsize Business 2014

By CommenceCRM / September 12, 2014

By Larry Caretsky CEO Commence Corporation Software Advice has produced a white paper titled “Customer Service Software – Small Business Buyer View 2014” that clearly articulates what businesses are looking for in order to improve the buying experience and service they provide to their customers.  I am posting this paper with their approval because I believe it is spot on…

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CRM – Overly Simplistic or Too Complex for Most Businesses

By CommenceCRM / August 7, 2014

Solution providers in the CRM software space seem to fall into two categories.  Basic low cost programs are easy to use but provide limited functionality; and feature rich solutions that are far too complex for most businesses.  The two extremes have caused a high degree of frustration among companies that have implemented CRM software programs.  Some are now looking to…

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CRM Buying Secrets of the Experienced Consumer

By CommenceCRM / July 11, 2013

The experienced consumer has most likely purchased software before and knows that mistakes can be costly.

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