CRM Marketing Automation
Every business large or small is looking for creative ways to build brand recognition and generate new business opportunities. It is the number one challenge for many companies. Smaller businesses really struggle with this and often feel that regardless of their efforts no one knows who they are and as a result, they feel like they are unable to compete…
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If you are getting fewer leads, not closing business and have a frustrated sales team chances are CRM software won’t fix this.
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Internet marketing experts estimate that at any given time only a fraction of the market is interested in the product or service you are selling. The problem is if you don’t know who they are or when they plan on buying, how can you earn their business? Here are some things you can and need to do. 1. Implement a…
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Leads are the bread and butter of every company. Properly capturing and managing leads can make the difference between closing more business or wasting time on tire kickers. Despite this, most small to mid-size companies do not have an efficient process for lead management and conversion. The good news is that they can. The process of capturing, managing and converting…
Read More Is your sales team working on the most qualified opportunities, or chasing tire kickers? Do you even know? Most companies rely on the expertise of their sales representatives to qualify opportunities, but this has proven over and over again to be inefficient and costly. The problem with relying on your sales organization is a lack of consistency. Most sales organizations…
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Small to mid-size businesses are looking toward CRM solutions to help them implement a structured process within their sales organization. Many CRM solutions do this rather well and provide the flexibility for businesses to implement a standard sales process from companies such as Sandler Systems or Dale Carnegie or create a completely customized one. This ensures that each new opportunity…
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