Customer Relationship Management

CRM in the age of the customer

By CommenceCRM / April 1, 2013

KMWorld recently published the article “CRM in the age of the customer” that discusses why a “customer-centric” strategy is imperative for your business: While companies have always, to a greater or lesser extent, called themselves “customer-centric,” this is different. It is not about customer-centric thinking or taking the attitude that the customer is always right. Instead, the new power of…

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Commence Addresses Gap in Mac CRM Software

By CommenceCRM / January 31, 2013

A few years ago you would have never thought that the Apple Mac would become so popular as an alternative for automating and managing business processes.  The PC owned the desktop for more than two decades, but that was then and now is now. The one concern that does exist is that the number of business applications designed specifically for…

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Professional Service is the Differentiator for Commence CRM

By CommenceCRM / January 17, 2013

Customer Relationship Management is all about maximizing the long term business relationship with your customers. In order to do this you need to ensure that you become efficient with how you market, sell and provide service to your customers. The problem here is that this is a significant challenge for most small to mid-size businesses, who often do not have…

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Thinking about Sales: It’s all about the Risk!

By CommenceCRM / October 10, 2012

Three strategies for reducing the risk in sales.

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Sales Question and Answer #14 – No response to emails

By CommenceCRM / August 29, 2012

This is a Customer Management article from guest poster Dave Kahle, author and leading sales educator.  Follow Dave’s latest Tweets at @davekahle. Article By Dave Kahle Q.  Dave, I have been a fan for a number of years, and have a number of your books.  In the last couple of years, I have grown increasingly frustrated.  Why won’t people respond…

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Using CRM to Shorten the Sales Cycle

By CommenceCRM / August 22, 2012

One of the biggest dangers in sales is letting a prospect hang out there too long.  Most sales people will tell you that time is traditionally your enemy and not your friend.  The longer a prospect waits to move forward; the risk of losing the deal greatly increases. Today’s sales professionals are constantly in a race against the clock. Not…

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Sales Question and Answer #13 – Are company backorders costing you the sale?

By CommenceCRM / July 25, 2012

Five simple sales tips to get a handle on company problems that can impact your sales performance, from leading sales educator Dave Kahle.

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How to Select CRM Software for the Right Reasons

By CommenceCRM / April 23, 2012

With a challenging economy, increased competition and pressure to improve performance many small to mid-size companies are looking for ways to become a more efficient sales and service organization.  Let’s take a quick look at why people are choosing to implement CRM software. Unable to access and view customer data Not generating enough new business opportunities Leads and sales opportunities…

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Is Consolidation Coming in CRM

By CommenceCRM / February 14, 2012

Providers of CRM Software sure have a challenge on their hands. At last count there were more than 400 companies claiming to offer CRM systems across both horizontal and vertical industries. Of course many of them service a specific industry segment such as enterprise offerings, middle market systems and small business CRM, so not all 400 are competing with each…

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From Hosted CRM to Cloud Based CRM

By CommenceCRM / April 5, 2011

“Customers who thought they had a handle around the different deployment models of CRM software have been thrown another curve ball” says Larry Caretsky, president of Commence Corporation.  “Today everyone’s talking about cloud based CRM software and most companies are not quite certain what this means.”  There are so many terms being bantered about the industry such as desktop CRM,…

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