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The Challenge of Choosing CRM Software for Your Business

By CommenceCRM / February 26, 2021

Selecting the right CRM software for your business can be a daunting exercise. Those who begin the process quickly realize that there are a myriad of solutions to choose from, and they all appear to be the same often differentiated only by price. While it is fair to say that CRM has become a commodity market, the available solutions seem…

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White paper: How to Compete Against the 800-pound Gorilla

By CommenceCRM / March 16, 2018

Every industry has an 800-pound gorilla, but that does not mean you cannot effectively compete against them and grow your business.

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Because you have to GET leads before you can MANAGE leads

Have a CRM but Sales Haven’t Improved? We Have the Answer

By CommenceCRM / December 12, 2017

CRM can be a valuable tool, but it’s valueless if you don’t have a platform in place for generating new business opportunities.

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Marketing Enablement – Buzz Words or Facing Reality?

By CommenceCRM / December 27, 2016

Facing Reality In a Changing Marketing Environment, there is mounting evidence that marketing must first address its own issues before offering solutions to sales enablement.

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Sales Enablement Drives New Business

By CommenceCRM / November 17, 2016

Larry Caretsky, CEO of Commence Corporation, discusses what is necessary to make sales enablement work in this informative radio podcast.

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Small Businesses Need to Embrace CRM Software

By CommenceCRM / February 16, 2015

A recent survey by Software Advice revealed that the vast majority of small-business CRM buyers are still looking for basic contact management, with 62 percent seeking a standalone application for sales force automation (SFA). That’s no surprise. SFA is typically the first step for businesses to organize their customer data and track customer interactions across the sales funnel. As such,…

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Businesses Can Use CRM Software to Get Re-Focused

By CommenceCRM / May 13, 2014

Small to mid-size businesses are struggling to differentiate themselves from the competition and acquire more customers, but help is on the way. Several CRM software providers are teaching their customers how they can use CRM software to get re-focused. What does getting re-focused mean? It simply means to get a better understanding of what you do well and to use…

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Don’t Let Quality Leads Slip Away: Executive Takes Action with CRM Software

By CommenceCRM / May 21, 2013

Larry Caretsky, Commence CEO, has released the white paper “Don’t Let Quality Leads Slip Away: Executive Takes Action with CRM Software.”   Here’s an excerpt including the introduction and you can download the full white paper below: “As a sales executive of a computer software firm, I became consistently frustrated when comparing the number of leads that we generated every quarter to…

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Small Businesses Need to Think Differently when Considering CRM Software

By CommenceCRM / March 1, 2013

Small businesses have the same challenges as larger firms. They want to improve how they market, sell and provide service to their customers, and they want to use CRM technology to gain an edge over their competition.  Where they differ however is how they evaluate and purchase the products and services that can help them to achieve this goal. Larger…

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