Customer Profile
The CRM Software industry is highly competitive and dominated by several large enterprise companies. Despite this, Commence Corporation, manufacturer of Commence CRM, is making a name for itself with a unique capability that is delivering exceptional value to its customers. Commence CRM enables businesses to segment prospects and customers based on a specific set of like kind criteria such as…
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Customer profiling software programs continue to evolve and now enable companies with the ability to capture vital information about customers such as their buying habits, latest purchases, and the level of service they expect. Commence Corporation, manufacturer of Commence CRM, has taken a leadership position in this area and offers customer profile software that provides an in-depth view of…
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That’s right. Serving, not selling. I know you are concerned with sales. It’s easy to determine how well your people are selling to your customers. That’s what sales reports are for. But your customers are more concerned with how well they are being served by your salespeople. Why is that important? Because you are in it for the long run. You don’t want to just sell…
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Customer profiling is a strategy that looks into the characteristics of existing and potential customers to create tailored advertisements. It aims to know more about a certain target audience and evaluate the similarities and differences among them. There are many benefits of this strategy that all help businesses grow and develop in the long run, like increasing profit and engaging…
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When creating a strategy for your business, it’s important to engage in customer profiling first. Customer profiling paints a picture of who your customers are and what they need. By utilizing these customer profiles, you can make better informed decisions for your business. So what are the three basic methods of customer profiling? There is the psychographic approach, the consumer…
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By Dave Kahle Adapted from Take Your Performance Up a Notch, Chapter 3, by Dave Kahle. Most sales people love to be active – out in their territories, seeing people, solving problems, putting deals together. This activity orientation is one of the necessary characteristics of a sales personality. A day sitting behind a desk is their idea of purgatory. Unfortunately,…
Read More Building quality customer relationships is critical to maximizing the lifetime value of your customers and with the right customer management software this doesn’t have to be a chore.
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A best practice for sales people by guest poster Dave Kahle, author and leading sales educator. By Dave Kahle It continues to amaze me that so many sales people shuffle into most of their sales calls with very little, if any, prior planning. I suppose that is why this is one of the practices of the best. Most surveys of…
Read More CRM software provider Commence Corporation has added new functionality to their cloud based CRM software that is attracting users of traditional contact management products. What is unique about Commence is the ability to manage information at the account level or the contact level with the click of a button. Traditional contact management software products require the end user to enter…
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